NAWLA Traders Market Attendance Largest In History

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Phoenix, AZ–The North American Wholesale Lumber Association (NAWLA) recently celebrated its largest Traders Market in history. The event was held at the Phoenix Convention Center and was attended by more than 1,600 people who visited more than 220 exhibitor booths.

Since 1996, Traders Market has held a unique position among lumber and building material tradeshows as the only one focused almost exclusively on the lumber supply chain. Unlike other shows, the exhibitors are almost always manufacturers of lumber and lumber-related products, not machinery or other equipment providers. This year was no exception, and NAWLA is already in planning mode for the 2023 Traders Market, which will be held in Columbus, OH, Nov. 8-10.

The three-day event provides eight hours of tradeshow floor time to buy, sell and network plus dedicated networking time outside of tradeshow hours. A keynote presentation is provided annually as well as educational sessions.

Ron White provided this year’s keynote address. He is regarded by many as one of the top memory experts in the world. He is a two-time national memory champion and won the USA Memory Championship in 2009 and 2010. White has been the guest on more than 200 radio programs and is the author of more than a dozen albums and books.

Paul Jannke, Principal of Forest Economic Advisors (FEA) LLC, also served as a guest speaker. He is the author of FEA’s Lumber Advisor, Lumber Quarterly Forecasting Service and Global Log and Lumber Service publications. These are considered by many as the leading sources for forecasts and analysis of the North American lumber markets. At Traders Market, his presentation topic was “will rising interest rates cause a recession or merely a slowdown?”.

Other presentations included LeAnn Kish of Pennsylvania Lumbermens Mutual Insurance Company, who spoke about cyber security threat assessments.

Other educational topics included: re-imagining the world of work/adjusting to a new normal, the current and future outlook of fiber for wood products, and the future of freight.

To learn more about the North American Wholesale Lumber Association, visit

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