Privacy Policy

1. Introduction

This Privacy Policy describes how Miller Wood Trade Publications (“we,” “us,” or “our”) collects, uses, and shares information about you when you visit millerwoodtradepub.com (the “Website”). It also explains the choices you have regarding your information and the rights available to you under applicable privacy laws.

By using the Website, you agree to the collection and use of information as described in this policy. If you do not agree, please discontinue use of the Website.

2. Information We Collect

Information You Provide to Us

When you fill out a form on the Website, subscribe to a publication, request information, or otherwise contact us, we collect the information you choose to provide. This may include your name, email address, mailing address, telephone number, company name, and any message content you submit. Forms on the Website are processed using Gravity Forms.

Information Collected Automatically

When you visit the Website, certain information is collected automatically through cookies and similar technologies. This may include your IP address, browser type and version, operating system, device information, referring website, pages viewed, links clicked, the dates and times of your visits, and your approximate geographic location based on IP address.

3. Cookies and Tracking Technologies

We use cookies, pixels, tags, and similar tracking technologies to operate the Website, understand how visitors use it, and support our advertising. The specific technologies in use are described below.

Google Analytics 4

We use Google Analytics 4, a web analytics service provided by Google LLC, to understand how visitors interact with the Website. Google Analytics collects information such as your IP address, browser and device details, session activity, page views, click interactions, and approximate location. This information helps us measure and improve Website performance.

Information collected by Google Analytics is transmitted to and stored by Google. You can learn more in the Google Privacy Policy and in Google’s description of how it uses information from sites that use its services. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

Google Ads Conversion Tracking and Remarketing

We use Google Ads conversion tracking and remarketing features provided by Google LLC. These tools use cookies to measure the effectiveness of our advertising and to show our ads to you across the internet based on your prior visits to the Website. As part of this activity:

• Third-party vendors, including Google, may show our ads on sites across the internet.
• Google and its partners use cookies to serve ads based on your past visits to the Website.
• You can opt out of personalized advertising through your Google Ad Settings, the Network Advertising Initiative opt-out page, or the Digital Advertising Alliance opt-out page.

On-Site Advertising

We use an on-site advertisement management system (AdSanity) to display advertising on the Website. Advertisements served through this system may originate from third-party ad networks. These third parties may place or read their own cookies and may collect information about your browser and your activity in order to serve and measure advertising. We do not control the data practices of third-party advertisers. Please review the privacy policies of those networks to understand their practices.

Web Fonts

The Website loads certain fonts hosted by Google (Google Fonts). When a font is loaded, your IP address is sent to Google’s servers to deliver the font to your browser. Google’s handling of this information is governed by the Google Privacy Policy.

Managing Cookies

Most web browsers allow you to control cookies through their settings, including blocking or deleting cookies. If you disable cookies, some parts of the Website may not function as intended.

4. How We Use Your Information

We use the information we collect to:

• Operate, maintain, and improve the Website.
• Respond to your inquiries and fulfill your requests.
• Send you publications, updates, or other communications you have requested.
• Measure and analyze Website traffic and usage.
• Measure the performance of our advertising and deliver relevant ads.
• Detect, prevent, and address technical issues, fraud, or misuse.
• Comply with legal obligations.

5. How We Share Your Information

We do not sell your personal information for money. We may share information in the following circumstances:

• Service providers. We share information with third parties that perform services on our behalf, such as analytics providers, advertising partners, hosting providers, and form processing tools.
• Advertising partners. As described above, we work with Google and other advertising partners who use cookies to deliver and measure advertising. Depending on applicable law, this activity may be considered “sharing” of personal information for cross-context behavioral advertising. See Section 8 for your choices.
• Legal requirements. We may disclose information if required to do so by law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of Miller Wood Trade Publications, our users, or others.
• Business transfers. If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required or permitted by law.

• Analytics data. Information collected through Google Analytics is retained according to Google’s data retention settings. The default retention period for event data in Google Analytics 4 is 14 months.
• Form submissions. Information you submit through forms on the Website is retained for as long as needed to respond to your request and maintain our business records, after which it is deleted or anonymized.

7. Your Privacy Rights

Depending on where you live, you may have certain rights regarding your personal information. These may include the right to:

• Know what personal information we collect and how we use it.
• Access a copy of the personal information we hold about you.
• Request correction of inaccurate personal information.
• Request deletion of your personal information.
• Opt out of the sale or sharing of your personal information for targeted advertising.
• Not be discriminated against for exercising your privacy rights.

California Residents (CCPA/CPRA)

If you are a California resident, you have the rights described above under the California Consumer Privacy Act, as amended by the California Privacy Rights Act. This includes the right to opt out of the sale or sharing of your personal information and the right to limit the use of sensitive personal information. See Section 8 for how to opt out.

Colorado, Connecticut, Virginia, and Other States

If you are a resident of Colorado, Connecticut, Virginia, Texas, Florida, or another state with a consumer privacy law in effect, you may have rights similar to those described above, including the right to access, correct, and delete your personal information, and to opt out of targeted advertising. The specific rights available to you depend on the law of your state.

How to Exercise Your Rights

To exercise any of these rights, contact us using the information in Section 11. We will respond to your request as required by applicable law. We may need to verify your identity before fulfilling certain requests.

8. Do Not Sell or Share My Personal Information

Because we use advertising cookies that may share information for cross-context behavioral advertising, you have the right to opt out. You can opt out by:

• Adjusting your Google Ad Settings to disable personalized advertising.
• Using the Network Advertising Initiative opt-out page or the Digital Advertising Alliance opt-out page.
• Enabling a recognized opt-out preference signal, such as Global Privacy Control, in your browser, where supported.

You may also contact us directly using the information in Section 11 to request that we not sell or share your personal information.

9. Children’s Privacy

The Website is intended for a professional, business audience and is not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe a child under 13 has provided us with personal information, please contact us and we will take steps to delete it.

10. Data Security

We take reasonable measures to protect the information we collect from loss, misuse, and unauthorized access. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

11. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, you can reach us at:

Miller Wood Trade Publications
5175 Elmore Road #23
Memphis, TN 38134

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, the technologies we use, or applicable law. When we make changes, we will revise the “Last Updated” date at the top of this policy. We encourage you to review this policy periodically.